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Google Ads in Riyadh
We set up and manage Google Ads in Arabic and English, starting with the thing most accounts get wrong: tracking what actually turns into a customer.
A Google Ads expert in Riyadh sets up and manages campaigns so your budget goes to searches from people likely to buy: Arabic and English keyword research, proper conversion tracking, negative keywords, ad copy and landing pages that match each search, and weekly optimisation based on enquiries and sales, not clicks.
Most wasted ad spend we see comes from three things: no reliable conversion tracking, broad keywords without negatives, and campaigns in only one language.
At South Asia Digital, we run Google Ads in Riyadh with the same discipline as SEO: tracking first, then scale. When landing pages need work, our Riyadh web design team builds them, so ads and pages are planned together.
We usually find money in the first audit.
If Google can’t see which clicks became customers, it optimises for the wrong thing.
Ads show for searches that will never buy.
Running only English ads misses a large share of searches in Arabic.
We’re not based in Riyadh, and we won’t pretend to be. We work remotely, the same way we do with clients worldwide: video calls, a shared plan, and a short monthly report.
What we do properly is the local research: which competitors show up, which words people actually type, and what Google’s AI Overviews say about your category in that market.
Clear monthly reporting in plain English.
What business owners in Riyadh usually ask before handing over their Google Ads account.
Without tracking, Google’s bidding cannot tell good clicks from bad ones.
We set up tracking for forms, calls and WhatsApp clicks with Google Tag Manager and Google Ads conversions before scaling spend.
Saudi buyers search in both Arabic and English, often with different intent.
We build separate campaigns or ad groups for each language, with ad copy written for each audience, not translated word for word.
Broad match without negatives wastes budget on unrelated searches.
We review search terms every week and add negatives so spend goes to searches that bring enquiries.
Sending ads to the homepage loses a lot of conversions.
Each campaign gets a landing page that matches the search, loads fast on mobile and makes contact easy.
Automated campaigns can work well once tracking is reliable and there is enough conversion data.
We use them where they fit, with clear reporting so you can see where the money goes.
You should know your cost per enquiry and, where possible, cost per sale.
We report those numbers monthly, with what changed and what we will test next.
For businesses where the sale actually happens on the phone, trades, maintenance and water tanker supply among them, a click to the website is not the goal, a call is. We set up call assets on Search and Performance Max campaigns so the ad itself makes it easy to call, and we track those calls as the real conversion.
This sits alongside standard Search, Shopping and Performance Max management, it is a specialism within the account, not the only thing we run.
Tracking first, then structure, then scale. That order is what stops budget leaking.
1Week 1
We review your account, tracking, keywords, search terms and landing pages.
You get: a list of where budget is leaking.
2Week 2
We set up conversions for forms, calls and WhatsApp.
You get: numbers you can trust.
3Weeks 3–4
We restructure campaigns, add negatives and write Arabic and English ads.
You get: campaigns aimed at buyers, not browsers.
4Ongoing
We review search terms weekly and test ads and pages.
You get: a monthly report with cost per enquiry.
There are two costs: your ad budget, paid to Google, and our management fee. These factors shape both.
We quote a fixed monthly management fee after reviewing your account. Your ad budget stays in your own Google Ads account.
What to check before handing over your ad account.
Written by Nadir Yaqoob, Founder of South Asia Digital · Last updated October 2026
We manage Google Ads alongside SEO, so paid and organic search are planned together. The guidance here follows that work and Google’s own Ads documentation.
Sources we rely on: Google Ads Help Center.
This work is priced by scope, so we’ll give you a fixed quote after a 20-minute call. No hourly surprises.
It depends on how competitive your keywords are and how much each customer is worth to you. We usually recommend starting with a budget that can bring enough conversions to learn from, then scaling what works.
Usually both. Many Saudi buyers search in Arabic, and some search in English, often with different intent.
Ads can bring enquiries within days of launch. Most accounts improve a lot in the first one to three months as data builds up.
Yes. The account and all data stay in your name.
Book a strategy call. Send us your URL beforehand and we’ll have already looked at it when we talk, so you get specifics, not a sales pitch.