Looking to hire a Google call ads expert, someone who actually specialises in getting the phone to ring, not just the website visited? South Asia Digital runs call-focused Google paid ads and full PPC ads accounts for Riyadh businesses: Search, Shopping, Performance Max, and call campaigns, built around what your industry’s customers actually do before they buy.
Riyadh Is One of the Most Competitive Ad Markets in Saudi Arabia
Riyadh’s population is estimated at around 7.6 million people, and Google handles roughly 95% or more of all search activity in Saudi Arabia, higher still on mobile. Riyadh is also the capital and the centre of government, finance, and a fast-growing tech sector, which pushes ad costs and agency competition higher here than almost anywhere else in the Kingdom. That combination changes what “good” looks like: in a market this competitive, a generic campaign with default settings burns budget fast, while a properly structured account with the right bid strategy, audience signals, and landing page can still out-perform bigger-spending competitors.
We looked at how other Riyadh Google Ads providers present their services before building this page. Most cover Search, Shopping, Performance Max, and remarketing in general terms, a necessary baseline, and we cover it too. But few mention call campaigns, call assets, or click-to-call landing pages specifically, even though a phone call is the actual commercial goal for a large share of Riyadh service businesses: trades, maintenance, water tanker supply, clinics, and similar. That’s the specific gap our call-campaign specialty is built around, and it’s covered in detail further down this page.
What Google Ads Actually Costs in Riyadh, by Industry
Cost per click in Riyadh varies dramatically by category, driven by how much competitors are willing to pay for the same customer. The chart below reflects typical published Saudi market ranges. Real estate and property sit at the top of the market, financial and legal services are close behind, healthcare runs in the middle, and general retail or ecommerce clicks are comparatively cheap. Where your business sits on this range should directly shape your budget expectations before you commit to a monthly spend.
On top of the ad spend itself, paid directly to Google, management is typically billed separately: a flat SAR 2,500 to 8,000 per month, or 10 to 20% of ad spend for accounts under SAR 50,000 per month, scaling down as spend increases. We’ll give you a specific number for your exact industry and goals in a free quotation rather than a generic range.
Our Google Ads Services
Search Campaigns
Keyword research and Search ad campaigns built around what Riyadh buyers actually type before they act, not generic broad-match guesses.
Shopping & Performance Max
Product feed setup and Performance Max campaigns for ecommerce and retail businesses selling online across Saudi Arabia.
Call-Focused Campaigns
Call assets and click-to-call landing pages for businesses where the sale actually happens on the phone. Our specialty, detailed below.
Conversion Tracking
Calls, form fills, and purchases tracked properly in Google Ads and GA4, so budget decisions are based on data, not impressions.
Bilingual Arabic & English Campaigns
Ads and landing pages written natively for Arabic and English searchers, not machine-translated after the fact.
Ongoing Optimisation & Reporting
Continuous bid, budget, and keyword testing, with clear reporting so you can see exactly what’s improving month to month.
What Happened to Call-Only Ads?
If you’ve specifically heard of “call-only ads,” it’s worth knowing Google has been phasing that exact format out, automatically migrating existing ones into Responsive Search Ads and no longer allowing new ones to be created. The underlying goal, getting a customer to call directly from your ad, is still fully available. It’s now delivered through call assets attached to Search and Performance Max campaigns rather than a separate ad type. We build using the current, supported approach so your budget goes toward something Google is actively investing in, not phasing out.
Why Call Campaigns Win for Riyadh Service Businesses
A click gets someone to your website. A call gets someone talking to you while they’re still ready to buy. For categories where speed and trust decide the sale, that difference matters more than a polished landing page.
Fast-decision services win on speed
Water tanker supply, maintenance, and trades businesses often win the job by being first to answer the phone, not by having the prettiest website.
Riyadh search is overwhelmingly mobile
Most searches in Saudi Arabia happen on mobile, where tapping to call is faster and lower-effort than filling out a form.
A call is a stronger buying signal
Someone willing to pick up the phone is closer to a decision than someone who just clicked, and you can qualify them in real time.
How We Build and Run Your Campaign
Account audit and keyword strategy
We build or audit your account and research the exact terms Riyadh customers search before buying or calling, mapped against your industry’s real CPC range.
Campaign structure and landing page build
Campaigns are structured around your actual goal, calls, sales, or leads, with a landing page built to match that goal, not a generic template.
Tracking verification and launch
Conversion tracking is tested and confirmed working before launch, so every call, lead, or sale is actually counted from day one.
Ongoing optimisation and reporting
We adjust bids, budgets, and targeting around what’s actually converting week to week, with clear, regular reporting you can actually read.
Frequently Asked Questions
What does a Google Ads expert actually do?
A Google Ads expert handles account structure, keyword research, ad creation, bid strategy, conversion tracking, and ongoing optimisation, the full campaign lifecycle, not just writing ad copy. Our Google Ads services cover Search, Shopping, Performance Max, and call-focused PPC ads.
How much does hiring a Google Ads expert cost in Riyadh?
Management typically runs SAR 2,500 to 8,000 per month flat, or 10 to 20% of ad spend for smaller accounts. Ad spend itself is separate and varies by industry, see the CPC chart above for typical ranges.
Are call-only ads still available on Google?
The standalone call-only ad format is being retired by Google and migrated into Responsive Search Ads. Getting customers to call directly from your ad is still fully possible, it’s now done through call assets on Search and Performance Max campaigns.
Do you only run call campaigns, or standard PPC too?
Both. We manage full Google Ads accounts, Search, Shopping, Performance Max, and remarketing, and call campaigns are one specialty within that, not the only thing we do.
Is this suitable for a water tanker supply or trades business?
Yes. Call-focused campaigns tend to suit businesses where customers want to speak to someone immediately, water tanker supply, maintenance, and trades among them.
How soon will I see results?
Campaigns typically go live within a few days of setup. Meaningful data for optimisation usually takes two to four weeks, and results scale from there depending on budget and category competition.
How do I book a call with a Google Ads expert?
Use the “Schedule a Call With Our Google Ads Expert” button on this page, or contact us here to book a free consultation call about your Google paid ads.
Talk to a Google Ads Expert
Tell us about your business and we’ll put together a Google Ads plan built for how your Riyadh customers actually buy.